PureReinvention Podcast 058
This is a real-life story about turning lemons into lemonade...then building a lemonade stand...and adding staff, and making a bigger, better lemonade stand that attracts an ever-growing customer base while helping people from all over in a fun and engaging way. Don't believe us? Tune in and find out!

Listen to our latest episode now.

In this show, Tom Daldin and Jim Edelman, the creators of the PBS show UTR:Under the Radar Michigan, share the story of how they went from being out of work to creating the career of their dreams from scratch. Spoiler alert: It wasn't all smooth roads and sunny days.

Thanks to our episode sponsor
MB Strategies
QUOTE-IT MOMENTS
“This was the first time we said, you know what, if we’re going to keep doing the same things over and over again, we’re going to make the same mistakes.” (13:34)

“We’re doing this for ourselves now…We actually reinvented ourselves, found a way to pay our own bills and to help people help their businesses thrive.”(15:25)

DIG IN
At 9:15 hear why Tom says UTR is an “absolute personification” of PureReinvention. And keep listening because Tom and Jim go on to share an incredible story about the unexpected disruptions that pushed them together and let to the creation of their Emmy Award-winning show.
Jump to 26:25 to learn from Tom Daldin how to ride the wave of reinvention, stay focused and create your own brand of success; a MUST listen for those of you feeling like it’s time for a change.

TAKEAWAYS
Do not try this alone! Reinvention thrives when you work with others toward a common goal.
Take control of an unexpected disruption by turning it into an opportunity to analyze your next move instead of immediately jumping back into the same race.
When you find your niche, you are more willing to go the extra mile because you are committed to—and owning—the outcome.
Let the people you serve tell the story about your ideas, products and other offerings.

Direct download: Under_the_Radar_EP1_Final.mp3
Category:general -- posted at: 12:30am EDT

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