Want to see reinvention in action? Look no further than the former Michigan Lodging and Tourism Association (now Check In Michigan). They have a new and innovative executive director and a board that is dedicated to serving the next generation in the Michigan hospitality industry. They hired the firm, Advance 360 to help guide them through the initial stage of this transition. Learn how reinvention ready organizations commence sustainable reinvention.

 

QUOTE IT

 

“It’s not a linear process by any means.” (9:07)

“Yes, the landscape is changing, but our role and how we champion this industry hasn’t changed.” (12:59)

“(Aspiration) not a dream state. It’s a destination that we have our eye and finger on.” (14:55)

 

 

DIG IN

 

  • (7:29) The feeling. The brand took flight.
  • (10:22) Serious movement.
  • (13:36) Engaging the marketplace.
  • (14:59) Synchronizing collaboration.
  • (18:16) Sifting through the raw data.

 

Tip of the Week

A brand is more than a logo. A brand expresses the organizational culture.

 

 

Direct download: Episode_174_MLTA_Rebrand.mp3
Category:general -- posted at: 12:00am EDT

The interviews we conducted this month profiled success stories in reinvention readiness. Both Erin Patten and Dene Westbrook were ready to take the reinvention plunge. What did they have in common? We believe that they both had the four pillars of reinvention readiness: desire, curiosity, flexibility and confidence.

Everything begins with a desire to change your situation. Both Erin and Dene surrounded themselves with people who inspired them and pushed them to take the next step.

Both Dene and Erin also had Curiosity. A reinvention journey thrives on curiosity. They asked lots of questions and went outside their respective comfort zones.

They also showed flexibility. Successful reinvention only happens when you stretch your flexibility. You have to listen to the people you've surrounded yourself with and keep all options open.

Finally, both showed confidence. Once they did their homework, got a support group and they moved forward with the plan.

 

Want some help in your reinvention journey? Download this infographic (from the mobile app or go to our website) which can serve as a bookmark or an image you can keep by your desk.

 

 

QUOTE IT

 

“(0:44) "Are you willing to take on a new role?"

 

“(5:11) "The power of taking pause."

 

DIG IN

  • (0:31) Flexibility.
  • (2:59) Curiosity.
  • (4:40) Confidence.
  • (7:41) Desire.

 

Tip of the Week

Confidence is the fourth pillar of reinvention readiness. Rely on your support group and plan to give you the added boost you need to move things forward.

 

 

Direct download: Episode_173_the_four_pillars_of_reinvention_readiness.mp3
Category:general -- posted at: 12:00am EDT

Erin Patten is very accomplished with a Harvard business degree and a Kresge Fellow highlighting her impressive resume. She walked away from the standard career path to chase her dream of being an entrepreneur. In January 2018 she launched DaO Detroit. DaO stands for "defy all odds" and Erin personifies that sentiment.

 

QUOTE IT

 

“[My big leap] A natural progression of my career journey, my life journey. It just had to happen.” (3:21)

 

“Nature does not hurry, yet everything is accomplished.” –Lao Tzu (6:33)

 

 

DIG IN

  • (2:56) Disrupting one’s economic livelihood and thriving beyond fear.
  • (4:59) Simplify your messaging.
  • (10:04, 11:47) Connecting to the marketplace.

 

Tip of the Week

Flexibility is the third pillar of reinvention readiness. Keep all options open.

 

 

Direct download: Episode_172_Erin_Patten_DAO.mp3
Category:general -- posted at: 12:00am EDT

Dene is a graduate of our STARTERS program last May. We saw from the beginning that she was reinvention ready and was in a great position to fly with her new promotion and added responsibilities with the Michigan Municipal League. Dene is a perfect example of what it takes to be reinvention ready. Listen as Mike talks to Dene about how she has built a network of support from her STARTERS experience and has excelled in her new position.

 

QUOTE IT

 

“I certainly have enough room to make my stamp on this place and strive for everything I want it to be.” (10:30)

 

 

DIG IN

  • (3:02) Knowing when you’re reinvention ready.
  • (4:50) A pivot in your style.
  • (9:01) Building on ah ha moments.
  • (11:43) From a doer to a communicator.

 

Tip of the Week

Curiosity is the second pillar of reinvention readiness. Are you asking questions and not judging answers?

 

 

Direct download: Episode_171_Dene_Westbrook.mp3
Category:general -- posted at: 12:00am EDT

Are you ready for a change? In order to make it a change that lasts you need to be reinvention ready! We’ll spend this month laying out the four pillars of reinvention readiness. You can use these pillars and ask yourself if you have what it takes to make the necessary changes to yourself and/or your organization.

 

QUOTE IT

 

“Are you ready for change?” (0:53)

   

DIG IN

Characteristics of reinvention readiness:

  • (2:03) Flexible.
  • (3:27) Curious; lean in.
  • (8:50) Confidence.
  • (9:44) Desire.

 

Tip of the Week

Desire is the first pillar of reinvention readiness. You have to really want to change if you’re going to be successful.

Direct download: Episode_170_Reinvention_Readiness_Final.mp3
Category:general -- posted at: 12:00am EDT

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