Sponsored by: WillPower Consulting


“We encouraged people not to worry about borders and boundaries, and taking chances to maybe cross-promote with another community.” (4:37)


“I need to take care of myself, and keep myself motivated. I do that by getting out into the industry as much as I can and be engaged with the industry as much as I can.”  (11:49)


Get Dave’s perspective on the importance of branding and how it can make or break your product at 7:39.


Hear a great story around 14:26 about a time recently when Dave witnessed a group of people visiting Detroit for the first time, their reaction and what that meant to him.


Nurture a supportive culture for a high-functioning team.
Engage with others in your industry to check the pulse of what’s happening and what’s hot.
Your brand is about the emotional connection people have with the idea of your company or organization.
Let the data redirect your approach at every move.
There’s an entrepreneurial spirit in Detroit that is evident everywhere from the local shops to the big businesses.
Direct download: Dave_Lorenz_Final.mp3
Category:general -- posted at: 2:30am EDT

Pat Gillespie is the chief visionary, founder and president of Gillespie Group. Under his leadership, Gillespie Group has been at the forefront of development and property management, and is recognized as a driving force for progress.


Whether Pat’s transforming blighted landscapes into in-demand urban living spaces, finding creative funding solutions or working with businesses to attract new talent, he’s always focused on finding solutions to other people’s problems.


Sponsored by: HRM Services


“Every part is a building block...I wouldn’t be able to do what I’m doing now if I didn’t have mistakes and successes.” (5:50)


“It’s not about going out and preaching, it’s about saying ‘what do you envision for our community?’” (12:44)


At 8:33 Pat describes one of his key strategies to reinventing the real estate development space, and it’s an approach that can be applied to many other industries.


Jump to 11:12 to hear Pat’s expert advice on how to work with people who resist change.


Communicating is about listening.
Get buy in by pointing back to your mission.
If you’re part of the problem, do something about it.
Channel success by staying connected to what’s going on outside of your business.
Making mistakes is part of finding solutions.
Direct download: Pat_Gillespie_Final.mp3
Category:general -- posted at: 12:30am EDT

In this PureReinvention Short, we answer a listener question that asked us where we go for new ideas.

Sponsored by: WillPower

“The key here is to pay attention to what captures your attention.” (1:15)

“I don’t go there seeking something specific out, I just go there seeking.” (3:28)

At 2:01 Mike tells you the one thing you have to do if you want a different outcome.

Fight the urge to stay inside your known networks when looking for something new.
There’s a big difference between seeking something specific and seeking something.
Keep a swipe file of ideas even if you don’t know when (or if) they will come in handy.


Mashable is a global, multi-platform media and entertainment company. Powered by its own proprietary technology, Mashable is the go-to source for tech, digital culture and entertainment content for its dedicated and influential audience around the globe.

Mic was founded in 2011 by Chris Altchek and Jake Horowitz under the shared belief that millennials are inquisitive, have a healthy skepticism for conventional wisdom, and crave substantive news to spark interesting conversations.

Medium connects you with voices and perspectives that matter. It is your daily news reimagined, straight from the people who are making and living it. Discover and follow your favorite writers and the stories that matter to you, every day.


Direct download: Ep_074_Sonya_R_Question_Short_Final.mp3
Category:general -- posted at: 12:30am EDT

Everyone struggles from time to time with the little voice inside their head that says “what if…?” What if you fail? What if you really mess things up? What if you don’t?


Self-proclaimed people connector and owner of Detroit’s Firebird Tavern, Tony Piraino is no stranger to that little voice. But he has another question for you: Does a pylon stop traffic or do you drive around it? In this episode Tony talks about taking calculated risks and doing little things every day to evolve and stay connected to your customers.


Sponsored by: Detroit Experience Factory



“The act of going after it and failing and the act of not doing anything are two dramatically different things.” (2:44)


“You’ve gotta talk yourself into change a little bit, and it doesn’t come easy for me exactly, but when you look at the big picture you have to do it.” (7:20)



Tony offers up some unconventional advice about evolving your brand at the 7:50 mark.


Starting at 13:10 Tony tells a story about a simple business decision that led to attracting lifelong customers and why those customers stick around as Detroit evolves and grows.



A disruption in your normal routine can be a fortuitous bounce to your next big thing.

Bad circumstances can be transformed into a lucky break if you pause and look for opportunity in the commotion.

The right time to look for your next product or service is when your current offerings are doing well.

If you’re doing work you love, you’re more likely to figure out how to keep moving ahead in the face of adversity.

Direct download: 073_Tony_Piraino_Final__.mp3
Category:general -- posted at: 12:30am EDT

Episode 072 - Yodit Mesfin Johnson - courageous conversations

In recent episodes, making space for what’s meaningful has been an emerging theme. This interview with Yodit Mesfin Johnson follows a similar track, but brings a whole new perspective to the conversation.

As COO of Nonprofit Enterprise at Work and Founder of Lips and Hips, Yodit finds wealth in her connections. In this episode, Yodit shares her views on rising to new challenges, the problem with equity and why connection is her super power.

“As life happens, sometimes we distance ourselves...shame fear, doubt, insecurity shows up and you sort of retreat, right? Maybe you don’t have that village or connectedness. It’s been my life’s journey to stay connected.” (8:08)

See the humanity in people, not their pedigree.

At 6:20 Yodit lays down a challenge for all of our listeners. Will you accept?

Jump to 10:12 for Yodit’s view on the difference between being an ally and being an accomplice for change.

A change-driven lifestyle presses on the edges of your comfort zone.
Move the needle by getting to the heart of a matter.
Shift the culture by shifting people.
Staying connected creates a community that you can draw on for support and insight.
You have to recognize something is broken before you can fix it.

Daniel Pollatta: The Way We think About Charity is Dead Wrong
Seth Godin Blog: More Powerful than You Know

Direct download: Yodit_Johnson_Final.mp3
Category:general -- posted at: 12:30am EDT






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