Episode 045 - Elyse Kopietz, Director of Communications, Marketing and Events

A collaborative team is a highly-functioning team. This is just one of the many wisdom-bombs you'll get in this episode from Elyse Kopietz, director of communications, marketing and events at the Michigan Manufacturers Association.

We sat down to talk to Elyse about developing an engaged team and how to give your staff the learning opportunities they want and need. She also has some really great things to say about PureReinvention's latest offering, WE.INVENT, an all-girls club designed to give women the space to find new reasons why.

Listen to the latest episode now.

QUOTE IT 

“When you can build a culture that is open to change, open to people taking risks...that creates a great environment for pushing boundaries.” (9:50)

“When you work in a silo you’re limiting the opportunities for yourself.” (19:07)

DIG IN

Jump to 13:20 for Elyse’s useful ideas on how to maximize professional development for your staff and how that can translate to a greater ROI for your organization.

Listen to why Elyse says we are in a time where the customer likes to choose at 14:25 and what a personalized experience can do for an association.

Elyse offers some thoughts on women in the professional sphere around 21:30 and how PureReinvention’s all-girls club known as WE.INVENT is a platform for women to learn from each other through real talk about real experiences.

TAKEAWAYS
1- A culture that encourages risk-taking and vulnerability empowers staff to be active contributors.
2 - Leaders should try to fit the job to the talent they have while scanning the horizon for the next move.
3 - Engaged employees approach their work more creatively and are more willing to get the job done.
4 - Verbalize your thoughts - fresh input can shift the way you’re focusing on a problem and let in new solutions.
5 - Perform regular check-ups to make sure what you’re doing is providing value to yourself as an individual and for your team.