Mon, 17 October 2016
Sometimes it's difficult for non-profits to clearly identify their customers. Failure to do so can quickly lead to irrelevance and make it impossible to get the necessary funds even for the most worthy causes. Join us for this week's episode with Ken Toll, president and CEO of the United Way of Jackson County and learn how Ken is working hard to reach out and communicate with his stakeholders. QUOTE IT “How do we create systems level improvements in this community?” (6:25) “Collective impact methodology of solving problems . . . You may not know where you’re going but if you don’t take the first step you’re not going to get there.” (8:44) “The more we talk the more our customer base grows.” (9:45)
(3:44) How to achieve community impact. (6:45) Reinventive communication focus. (10:48) How to balance political push and data driven decisions.
Consider the collective impact methodology of solving problems – take some small steps, do prototyping and testing, get feedback loops going and seize the opportunities from lowest first and build upon them. |
